The dictionary defines ambition as “a strong desire to do or to achieve something, typically requiring determination and hard work.” In a workshop with Michael Bungay Stanier recently, he said, “we unlock our greatness by working on the hard stuff.” So, it’s when we work hard on something that matters – i.e., when we are deeply ambitious – that we unlock our greatness or have a real impact.
Bungay Stanier believes that when you set a goal, you should also ask how it will matter? Who will benefit if you achieve the goal? How will you achieving the goal change the world? How will you leave the world a little better than you found it? What he is talking about, is an ambitious goal. A goal that is bigger than just reaching a deadline or acquiring a new level of performance. It’s a goal that inspires – a calling or a mission if you will. […]